5min chapter

Business Daily cover image

Online advertising fraud

Business Daily

CHAPTER

Is There a Conspiracy Within the Boardroom?

There's a conspiracy within the boardroom that the people who run the ad bend aren't even telling their own cos that their job is a waste of money. The best way to do that would be to actually pause the spend. You'll see that the sales continue. We've seen some cases like p and g turned off 200 million in their atspen nowt's proter and gamble, yes, they saw no change in business activity. I'm a diginal market of 25 years. There is good diginal marketing. But all the stuff that we're doing right now, all this hyper targeing, all this machine learning, its total b s its,. Total snake oil

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