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Money Making Experts: This 3-Step 'Offer' Formula Makes $20k Per Month! Alex Hormozi, Codie Sanchez, Daniel Priestley

The Diary Of A CEO with Steven Bartlett

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Leveraging Scarcity and Email Strategies in Business

This chapter explores how scarcity influences consumer choices, using luxury brands as examples. An interactive exercise is introduced to discuss strategic investment in marketing, particularly through email reactivation campaigns to drive sales.

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