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Episode 570: #BizTipFriday Why MOST people are talking to the WRONG audience with Nicole & Dan Culver
The Mind Your Business Podcast
Do You Have Failed Launches?
Sally Kohn: Some of our content and our ads were like, did you have failed launches and you want to go evergreen? And it was just not again. It wasn't attracting the person that we could help the best because it was almost like it's failed. I've tried these things. Nothing's worked at all. She says there are two groups of people they primarily serve inside their program. The first is people who have a one to one expert business. They crush it with their one to one clients and they're out of capacity. Those are the people who are like, we literally can get you evergreen within two to four weeks.
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