10min chapter

Cash Flow Conversations cover image

Why entrepreneurs avoid traditional money advice with Brock Fortner and Matt Love

Cash Flow Conversations

CHAPTER

Redefining Investment Priorities for Business Owners

The chapter explores the conflict faced by business owners in choosing between traditional investments like stocks versus investing in their businesses for a purpose-driven life. It highlights the skepticism towards financial industry advice, advocating for prioritizing personal fulfillment over blindly following retirement planning norms. Emphasizing the value of life insurance and self/business investments over traditional retirement accounts, it challenges listeners to rethink their financial strategies.

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