Fostering Civility: A Political Campaign Ad that Went Viral

Spencer J. Cox, Republican governor of the state of Utah in the United States, says that even in these deeply polarized times, it's still possible to disagree without hate or contempt. He shows how this idea sparked a viral campaign ad he co-created with his Democratic political opponent back in 2020 — and shares four practical things every one of us can do to heal the divides in our nations and neighborhoods. (TED is a non-partisan 501(c)(3) tax-exempt organization and does not participate or intervene in any political campaign and neither supports nor opposes any candidate for public office.)

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