What Good Is Certainty?

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What we want is decision makers who have thought more thoughtfulness is always better. But will two different decision makers frame their decision the same way? Will they ask the right questions? Will they focus on the same thing? No, absolutely not. So it's so important to choose people who have both the skills and the intentions and the benevolence that you'd be glad to have in charge.

Some would say that, given the breadth and depth of data that is available to businesses these days, a surefire path to business value is to load up a department with smart data scientists, task them with developing a solid machine learning strategy, and then execute that strategy. The people who've said that might take issue with this episode. Cassie Kozyrkov joined the show to discuss decision-making: what it is, how we often frame decisions too narrowly, and the different roles data can play to support the process. And much, much more! For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.