In terms of people who are taking a turmeric preparation a day, let's say, so my dad grew up in a farm in Punjab. They drink that every single day, and then they go to the fields and work. And just before anyone decides to try this, you're just going to be aware that it's a very different lifestyle. It's not like they're drinking that and sat behind their office desk and typing away. The other thing is, if you've got turmeric shake on your desk, they haven't saved spill it.

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