Elon Musk's Presentation Style

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This chapter analyzes Elon Musk's presentation style and how he focuses more on the tangible aspects of his businesses rather than the big future goals. It discusses how Musk positions the Mars mission as a slightly unattainable goal but something he hopes to realize. The chapter also highlights Musk's strategy of making big claims, like colonizing Mars, to excite investors without much risk of backlash when he doesn't deliver.

After building an empire, now Elon Musk wants us to believe he deserves it. He built a myth of his genius, and now he’s using the same to seed harmful ideologies into the public that justify how he hoards wealth to pursue the projects he should be central to humanity’s future, leaving behind a ton of suffering in their wake. But is Musk’s future really the one we want? This is episode 4 of Elon Musk Unmasked, a special four-part series from Tech Won’t Save Us.

Tech Won’t Save Us offers a critical perspective on tech, its worldview, and wider society with the goal of inspiring people to demand better tech and a better world. Follow the podcast (@techwontsaveus) and host Paris Marx (@parismarx) on Twitter, and support the show on Patreon.

The podcast is produced by Eric Wickham and part of the Harbinger Media Network.

Also mentioned in this episode:

Astrotopia author Mary-Jane Rubenstein, Human Extinction author Émile P. Torres, science fiction author Annalee Newitz, The Information reporter Julia Black, New York Times Johannesburg bureau chief John Eligon, Insider senior correspondent Linette Lopez, and environmental compliance expert Eric Roesch were interviewed for this episode.
Elon Musk by Walter Isaacson, Elon Musk by Ashlee Vance, and Liftoff by Eric Berger were the books cited.

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