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From Grad Schemes to Redefining the Tequila Industry - Pimentae Drinks | The Midnight Pod Ep 59
Matt Kelly | The Midnight Pod
Branding a Premixed Cocktail
We were like launching a ready to drink brand, premixed cocktail. We only had one opportunity to get it right. So we worked with an artist who, so all of our bottles have hand painted pieces on the front and the back. The elements will either be related to kind of the roots, the culture, the ingredients, parts of like our story in there.
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