The Sinclair Effect: How Apple Will Survive Without It

I think that Quo has a piece of information and is extrapolating. All the information that he seems to have is this isn't going to ship in volume until later in the year. I can't imagine that something has happened in the last couple of weeks where they're like, well, we've got to change our plans completely. You know, every time they've had a brand new product category,. Yeah, they always do it that way. Because you can. What is the Sinclair effect? The Osborne effect.