The Consolidation of Power

Felix Ause: We are at such an important inflection point and how we think about data. If you think about the first wave of internet companies, there is a period of time where they were collecting data but hadn't figured out how to monotize it yet. Now that they're sort of a backlash, and everybody's worried about privacy, they're all becoming much more guarded about the data. But another way to think about it is they are big enough now that first party data gives him such an advantage. And so it's the classic example of a double edged sword.