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Roger Spitz 'The Definitive Guide to Thriving on Disruption'

The New Abnormal

CHAPTER

Uncertainty and the Unknown

VUCA is V for volatile intersecting complex and exponential. We added the E for exponential because that kind of trajectory and velocity of change is something which isn't captured in some of the other acronyms. And then we add an I for intersecting because we're finding that the boundaries are disappearing, that new areas are overlapping, converging. That's what creates a lot of the change, both for the good and for the bad, for new discoveries. You can use disruption and change in a positive way to create sustainable value.

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