3min chapter

The Bootstrapped Founder cover image

35: Spreading the Word: How to Do Marketing on a Shoestring Budget

The Bootstrapped Founder

CHAPTER

Introduction

This episode talks about a topic that's covered in my freely available guide and compendium called cero to sold. Three components are essential to spreading the word efficiently, and they all interact with each other. You can leverage the density of these networks by becoming a part of them. Genuinely participate in nesh communities. Don't just use them as a marketing form. Just contribute before you advertise.

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