The Garage Door Billionaire: How Tommy Mello Built A $260M Service Company
Action Academy | Millionaire Mentorship For Your Life & Business
00:00
Expansion through Acquisition and Rebranding Strategy
Discusses the company's growth via acquiring new locations, implementing a rebranding strategy around $40 million revenue, and the essentiality of strong brand identity for customer attraction. Mentions the influence of books like 'The Story Brand' and 'Branded Not Blended', stress on consistent branding, talent acquisition, and collaboration with Kitcharge for unified brand presence across platforms.
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