Historical Insights and Creative Journeys

It’s the late 1990s and CVS and Walgreens are battling for control of the nation’s best street corners and there’s a huge prize at stake.

Tens of millions of boomers are about to turn grey and thanks to new drugs and prescription insurance they will soon be spending billions at the nation’s pharmacy counters.

But CVS isn’t just eyeing the prescription dollars. It's formulating a plan to shoot past Walgreens by turning its drugstores into healthcare destinations.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.