4min chapter

The Bootstrapped Founder cover image

164: Damon Chen — Building a $400k/year SaaS

The Bootstrapped Founder

CHAPTER

Social Proof Is Very Connected to Authenticity and Trust

Video testimonials make it easier to spot fakes. I feel like social proof is very connected to authenticity and trust, right? These kinds of things that you need to build a relationship with people. By having honest testimonials, you also transport and project honesty on people. That's the purpose that I want to build lonely death.

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