Instacart: A Small Retailer's Guide to Success

Instacart has built their consumer facing and I think also some of the back-end stuff interfaces for for their for their businesses online which I think is kind of interesting yeah. They have partnerships with like all the you know all the grocery stores you know and probably don't know because some of them are regional or a few states away will have never even heard of Instacart. So they're doing a lot of fulfillment and a Kroger works with Instacart non-fulfillment and that's what makes it different from other retailers who use third party tech.