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From Grad Schemes to Redefining the Tequila Industry - Pimentae Drinks | The Midnight Pod Ep 59
Matt Kelly | The Midnight Pod
Launching a Product With Absolutely Zero Resource and No Budget
We launched in March 2021, we were both doing full time jobs and this on the side for six months until we decided to kind of quit those jobs. We'd kind of had savings, both personal savings that we'd club together and that pretty much funded us up until the point of launch, literally probably like launch day. And then we got to launch day and we didn't have any money left. So it was kind of right, how did we launch this product with literally no money. It's quite a funny story.
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