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THE MAGIC OF THINKING BIG - Commented Book

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CHAPTER

How to Develop Enthusiasm About Other People

Use the Dig Into It deeper technique to develop enthusiasm toward other people. Find out all you can about another person and you'll find your interest in him mounting. If you are unenthusiastic about bumblebees, study them for information on how they reproduce,. You will soon find yourself really interested in bumblebees. To show trainees how enthusiasm can be developed use a greenhouse example. In a deliberately casual way, I ask the group, are any of you interested in manufacturing and selling greenhouses? Not once have I gotten an affirmative answer. The only difficulty with this exercise is that the group, ten minutes before, completely cold about greenhouses, now is so enthusiastic they don

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