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#323: Ikea Family - Beloved Retailer Shares Its Latest Loyalty Innovations

Let's Talk Loyalty

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Is This a Scalable Solution?

Penny: I like the idea that you've come up with this token, so certainly beginning to hear how that evolves for you. When did you launch in Portugal, Penny? It was the first market, wasn't it? Yeah, court shows at the first market end of January this year. And they're using Jessica live in Italy. So we're moving to the scalable solution now where we can manage to supply and manage all of our markets. Yes. We have to make sure we have a robust scalable solution. For sure.

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