How to Start Automating Your Business

Tim advises asking a chatbot where to start, dedicating time to automation, and enduring an initial learning peak.

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What if everything you believe about building a successful business is actually keeping you trapped? Most solopreneurs think more hours equals more money, but they're stuck in what I call the "hamster wheel of hustle" – running faster and faster while getting nowhere because they're doing everything manually. You become the bottleneck in your own business, and no matter how talented you are, there are still only 24 hours in a day.

But what if you could flip the script entirely and build a thriving 6-figure business working just 25 hours a week? Today marks our 100th episode milestone, and I've brought you someone who's living proof this isn't just possible – it's proven.

Meet Tim Cortinovis – a man who's been working with AI for 35 years and has cracked the code on anti-hustle entrepreneurship. Tim is a bestselling author of six books, including "Agentic Sales: AI and the Future of Sales," and he's recognized as a Top 10 Thought Leader in Agentic AI. But here's what makes Tim remarkable: he's built a 6-figure consulting business that runs almost entirely on autopilot, requiring just 25 hours of his time per week. His newsletter runs completely hands-free with 40% open rates, and he's created an AI assistant named "Rick" who handles all customer communications. Tim isn't just talking about the future of AI in business – he's living it every single day.

The AI Hat Podcast host Mike Allton asked Tim Cortinovis about:

✨ AI-First Mindset: Shifting from viewing AI as a tool to seeing it as your business partner and primary operating system.

✨ Automation Architecture: Creating interconnected systems that handle research, content creation, customer communications, and lead nurturing without constant oversight.

✨ Strategic Time Investment: Understanding that working fewer hours requires more upfront planning and system design, but pays exponential dividends in freedom and scalability.