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#114 — A Deep Dive into The Art World — Todd Kramer

Magic Minds

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How to Price an Emerging Artist

The most important thing for an emerging artist is to gan exposure and to tend to sell work so that they can afford a studio. The traditional way of pricing things is, you know, You start off relatively low, you gauge demand, you raise prices slowly overtime. If i sell you a work, you'd be pretty pissed off at me if a year from nowi o show and the prices were 50 % lower as the primary dealer. I did you a disservice.

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