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Always Be Generating Great Ideas with John Felkins and Teresa Torres
The EntreLeadership Podcast
What's the Value in Having Rich Conversations With People?
A lot of people make the mistake of trying to serve everybody. We often see people dislike products because they're not the target customer, right? And we shouldn't adapt and change everything to meet their needs if they're not your target customer. So I think this is the role of interviewing, is really diving in and understanding that rich context.
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