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Is There a Way to Think About Inflationary Pricing Opportunities?
It's fair to say that most private equity investors don't have a lot of expertise in dealing with inflation and having the same kind of rigorous play books they do in cost, as we've discussed. I think this inflation or pricing response has opened a lot of eyes for firms around the impact that price can have, and how quickly it can drop to the bottom line. And so we see a lot of firms, after putting through this initial increase, starting to look moralistically around, once again, kind of the grosenet. But then how do you think about more structural pricing opportunities within the company? You're really talking about pricing to value.