6min chapter

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#381 Jon Goodman: Why You Don't Need More Followers

LTB Podcast

CHAPTER

How to Stand Out in Today's Social Media World

The way to stand out these days is not to try to yell louder than everybody else in an already noisy place it's that you got to find the quiet place. If you are somebody who is a undifferentiated generalized fitness professional there's very few quiet places online. John would also be really trying to highlight the benefits of strength training and exercise in a way that I never used to do. He'd ask people for advice they'll give you business advice if you want to do business with them but get interest in snazza, cosmetology enthusiasts and space nerds.

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