Lumo's Devon Wright: "Helping farmers save water"
The Times Tech Podcast
00:00
The Conservative Mindset of Farmers
"Farm land is the least institutionally owned asset in America," he says. "If they see a value and they think it can help, they're going to try it." He adds that farmers have an instinct for conservation better than any other person you've ever met. The company has already had 15 growers piloting its technology this season.
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