"Farm land is the least institutionally owned asset in America," he says. "If they see a value and they think it can help, they're going to try it." He adds that farmers have an instinct for conservation better than any other person you've ever met. The company has already had 15 growers piloting its technology this season.
The Sunday Times’ tech correspondent Danny Fortson brings on Devon Wright to talk about moving from a boat to the country (4:00), starting agricultural and water tech startup Lumo (7:15), inventing a smart valve (11:40), quitting his old job (15:50), his previous companies (17:50), being in a band (20:30), coming to Silicon Valley (25:20), how farmers view drought and extreme weather (28:00), making water systems more efficient (36:40), pitching investors (40:00), and his worst day (41:30).
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