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How to Compel Your Listeners to Act
Alice was struggling with why she was even podcasting at the time, you know. She wasn't seeing any growth in her audience and it started to be like a chore. Curiosity is such a strong emotion that actually compels people to move right to do something because they can help want to figure it out. So Alice created content honey traps on social media so that our audience would actually feel compelled to listen to our podcasts. And we've been able to get an increase from this increase of almost 80%.