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535: How a Former Lawyer Built a $450M Global Travel Brand | Adam Schwab [VIDEO]

The Foundr Podcast with Nathan Chan

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Building a Competitive Travel Brand

This chapter examines the technological and relational advantages that have propelled a global travel brand, particularly its strong performance in markets like Australia. It also explores the impact of loyalty programs, including the Lux Plus subscription service, on customer retention and behavior amidst industry challenges.

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