#155 – Finding the Right Models for Growth with Brian Balfour of Reforge
Indie Hackers
The Compounding Machine Behind Hubspot
The early hup spot sales pro product, we a bet on o one main thing, which i refer to as like a financialvarlop. And it started off super simple. It sent you notifications when people opened your emales. The key here was, like, people would hit this notification limit like 13 days into the product and so they were superincentivized to invite others. You know, we got to hundreds of thousands of users just off of that single loop. Now we evolve that overtime into other growth loops.
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