2min chapter

The Colin and Samir Show cover image

Why Tiktok is taking over

The Colin and Samir Show

CHAPTER

The Creators Are the Billboards for Their Platforms

I know the creators are, like you said, the billboards for their platforms. I've just never heard it said so blatantly as in that interview. The only way a new creator gets in my feed is if all my friends are sharing it. So that would be hard. You two essentially is like having a million t v channels. And you play a part in what you get to see, but the algorithm really takes charge. It's not like you two who've been instagram and facebook, don't do this. Of course, it's not like they're clever yet.

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