273 - Senior Leaders Are Your Most Powerful Marketing Tool: Use Them | Mel Francis Show
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The Five Step Framework for Scaling Your Channels
i use a five step framework to work through, built like testing, building in, scaling channels. It's important to know where does each channel sit in your mix. Tik talk is already getting interesting signals. A falloer countn is growing quickly. Content is getting tens of thousands of you. So i'm happy with the performance at that level. Your happy with performance and owning a channel. I still, it's still a challenge becauseyoul nt to continue. But we have a good process down t more volume is not the answer. What we're focused on now is production, quality, quality of the message. And so taking a more thoughtful approach to both my personal
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