I Used ChatGPT To Create A Marketing Plan In 30 Minutes
Marketing Against The Grain
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Refining Marketing Strategies with AI
This chapter explores the iterative process of developing effective marketing plans using AI tools like ChatGPT, emphasizing structured forecasting for customer acquisition. The speakers discuss setting clear objectives and key results (OKRs), showcasing how to organize data effectively for actionable insights. Through humor and critique, they highlight the evolving role of AI in refining marketing strategies while stressing the importance of adapting to new technologies.
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