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#47 Losing My Virginity: How I Survived, Had Fun, and Made a Fortune Doing Business My Way
Founders
The Importance of Capping Your Marketing Expenses
If we managed to sell 600,000 copies Virgin would receive around 920,000. The intellectual copyright of tubular bells was our birthright and we were determined to build on it. We turned down islands offer and insisted that we stick to P&D deal. Our gamble that we could promoted ourselves made us our first fortune. They have really no money to speak of at this time even though he just said a few years earlier that they made their first fortune.
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