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#269: Credibility in Crowdfunding

So Very Wrong About Games

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The Importance of Credibility in Crowdfunding

I think people have been spoiled lately because it's been more of a catalog. There are instances where companies and sometimes people who've never published a game before in their lives have the glitziest crowdfunding pages imaginable. And they're just using Kickstarter as a pre-order system that gives them free publicity. I don't know how much of their traffic was driven by Gibbons at any point. But at the end of the day Kickstarter eats up so much in fees, the reason why it makes sense is because of the free advertising.

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