LEVELS – A Whole New Level cover image

#124 - When doors become hallways: A repeatable product-building process (Scott Klein & Mike Haney)

LEVELS – A Whole New Level

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The Messiness Is in the Middle, Right?

How do you know how to sort of sort out that middle between over building, over perfecting and and sort of over experimentation? Ye, that's a good question. My personal approach is less about numbers of customers that we put it in front of and more did we do enough diligence on the spread of the types of customers thatWe put it inFront of? So when we think about something like scoring, have we hit our existing users with it? Do we hit a brand new user with it? I think that there's more of a diligence to do across your user base, as opposed to just a number's game.

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