13min chapter

The How of Business - How to start, run & grow a small business. cover image

540: Is Your Small Business Competitive?

The How of Business - How to start, run & grow a small business.

CHAPTER

Navigating Competition: Strategies for Small Business Success

This chapter delves into the significance of identifying niche markets and utilizing Blue Ocean Strategy for small businesses to thrive amidst competition. It emphasizes innovation, differentiation, and the need for continuous adaptation to customer needs to avoid price-based competition.

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