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Trouble In The Twitterverse - E248

The Big Story

CHAPTER

Share Through Progressing Sustainability Across the Digital Ad Industry

Ad Exchanger is in the process of finalizing a research report about sustainability that surveyed our audience. Can you share some of the key insights that will come out of that report? Yeah, I got a sneak peek at that and I think people will be excited to read that. Today only 16% of brands are measuring their median advertising related carbon footprints, but 62% say they expect to measure it by 2025.

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