Altman Yuzhu Peng, "A Feminist Reading of China’s Digital Public Sphere" (Palgrave Pivot, 2020)
New Books in East Asian Studies
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Gender Stereotypes and Women's Participation in Business and Politics on Chinese Social Media
This chapter explores the dispersive engagement of Chinese internet users with women's participation in business and politics, focusing on gender stereotypes on Chinese social media platforms and the portrayal of successful women as hyper-masculine or seductive mischiefs, intersecting with stereotypes of leadership as a masculine concept. The concept of the Queen B phenomenon, where successful women are portrayed as capable of managing their male counterparts using masculine traits, is also discussed.
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