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S4E33 - Building a Mature CRO Program with Achille Vaulot

Experiment Nation: The Podcast

CHAPTER

Fostering an Experimentation Mindset for Business Growth

This chapter highlights the critical role of qualitative research in gauging audience reactions to products, which helps refine a company's value proposition. It advocates for collaboration between experimentation and product teams to foster an experimentation mindset across the organization, promoting growth and maturity.

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