Is there a Dr Pepper in the house?
Today, Explained
00:00
The Rise of Dr. Pepper: From Regional Drink to National Powerhouse
This chapter explores the intriguing history of Dr. Pepper, charting its transformation from a regional favorite in Texas to a national soft drink powerhouse. Key moments, including a significant court ruling in the 1960s and strategic partnerships, showcase how Dr. Pepper maneuvered through industry challenges to expand its market presence.
Transcript
Play full episode
