#422: How to Win Over Audiences Using the Jiu-jitsu of Business Communications: Storytelling
Business of Story
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The 32 Principles of Storytelling
The 32princibles.com forward slash book comes out on August 22 and it's available everywhere. You can go to an introductory page where you can watch a video that introduces the entire concept. Jocko Willink was kind enough to do the forward as a Navy SEAL had very early exposure to Brazilian Jiu Jitsu, which is one of his passions. The author also invented "Bobblehead" pillows after suffering from bobblehead headaches while flying in commercial airlines.
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