Dan Ferrari
Geniuses Of Copywriting
00:00
The Best Type of Data Is Data That Comes Back Very Fast
The best type of data is what i call cheap data, right? So those long form projects, those big projects, that's expensive data because it takes a lot of time. But chief data is data that comes back very fast, because there's not a whole lot that goes into it. And so you're starting to get loads of information very fast. When i was at the motley fool, i was writing longform stuff all the time. The motley fool had such a robust data system, and they were always getting data back,. "i'm happy to take an ou out of my day every day to do that sort of stuff," he says about his work with traffic
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