24min chapter

The Next Big Idea cover image

DRIVE: A Fresh Look at the Science of Motivation (with Daniel Pink)

The Next Big Idea

CHAPTER

Exploring Intrinsic vs. Extrinsic Motivation

This chapter examines the contrasting themes of intrinsic and extrinsic motivation, emphasizing how true engagement arises from internal drives rather than external rewards. Through various studies and anecdotes, it illustrates the inefficacy of conditional incentives on creative tasks and the importance of autonomy in enhancing job satisfaction. The discussion further reflects on societal influences that stifle intrinsic motivation and the significance of reclaiming an engaged mindset from childhood through adulthood.

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