To start a company, you're lacking everything we're talking about. Do now, what is the problem in the way that a customer would say it to you? The second item is why are you uniquely situated to identify this problem? What about you or your circumstances, why are you doing this? And then the third question, which can be tricky too, is, what is structural about this problem? Why are you building some thing that has reason to exist and isn't just a feature on someone else's application? Or capturing a moment in time? Now, all these three things are not necessary to form a great business, because you can absolutely capture a moments in time. Fo the best