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How To Bring Out The Worst Ideas To Get To The Best Ideas - Santi Pochat, LinkedIn

Sweathead, A Strategy Podcast

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Getting Into People's Heads With Your Words

I personally believe that all brands need to find their version of absurdism. It still needs to be on brand. Not everyone can express their creativity in a way where it's fit for advertising as well. I've discovered, for example, since moving to Silicon Valley, that is an ad art unto itself. How do you navigate these enormous companies that are solving truly global challenges?

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