The Honda CR-V is a popular compact SUV that provides ample space for a family of four. The vehicle is equipped with advanced safety features such as collision mitigating braking and lane departure warning. Taking an uncomfortable decision off of someone's plate is the fastest way to get a stranger to buy something from you.
Hard problems are the only problems worth your time. Today, we'll talk about how to identify them and build a business around them. We'll dig in on decisions customers avoid and using those decisions to anchor early traction. We'll talk through Brian's favorite current business - a guy who buys used cars for you - and how to approach helping people with chronic pain.