HUNGRY. cover image

22 Laws of Food & Drink Marketing You've Probably Never Heard Before - Rory Sutherland

HUNGRY.

CHAPTER

Innovative Restaurant Strategies and Sponsor Announcement

Exploring the strategy of a thriving Indian restaurant that chose Margate over London to maximize profits by providing a top-notch dining experience in a cost-effective location. The chapter also introduces Big Fish, a sponsor backing promising food and beverage brands for future development.

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