Sharp Tech with Ben Thompson cover image

The Cult of Iger and the Future at Disney and ESPN

Sharp Tech with Ben Thompson

00:00

The Eiger Strategy

Disney CEO Bob Iger has been criticized for the way he's handled Disney Plus. The company is trying to become more of a conglomerate, not just be able to compete with Netflix and other streaming services. This means raising prices on theme parks as well as aggressive yield-harvesting at different price points based on what customers are willing to pay.

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