2min chapter

Bookworm cover image

77: Creativity, Inc. by Ed Catmull

Bookworm

CHAPTER

How to Help Podcast Producers

When we rail on books, it's also when the download numbers tend to go up. There is a mystery algorithm that iTunes uses and iTunes is where most people listen to podcasts. So if you go leave a review that works the algorithm and there's a better chance that people can find it. On Overcast, which is actually like a surprisingly large percentage of our users, Libson tells us just basically what app they use to listen to it. And a lot of people use Overcast. If I really like an episode, I just hit the star icon at the bottom.

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