Sociotechnical Maestros with Gene Kim
The Beautiful Mess Podcast
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Navigating Complexity in Company Evolution
This chapter explores the challenges faced by companies of varying sizes and backgrounds, comparing established brands to tech companies and addressing issues like legacy systems and architectural transformations. It emphasizes the integration of culture for innovation, the role of lean principles, and the concept of a socio-technical maestro within organizations. Additionally, it discusses the importance of long-term strategic planning, balancing big thinking with incremental progress, and showcases examples from companies like Facebook, Adidas, Spotify, and Comcast.
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